Showcasing a Culture of Champions
Owasso has crafted a brand and culture that showcases not only their student-athletes but their program as a whole, rooted in its core value of “Building Lifelong Champions.” Their digital presence reflects this with consistent live score updates, player awards, and more - all aligned with extremely clean branding and use of their #CHAMPIONS hashtag!
Brandon and Zach Duffield, Director of Athletics, have ambitious and progressive goals for Owasso Athletics. They were ahead of social media trends, beginning their journey over seven years ago. “The goal for Owasso’s social media is to, first and foremost, engage with the community. We want to get the students and their families involved and excited and communicate important information to them. Our approach, though, is deeply rooted in our core values. We bring a competitive edge in everything we do, and social media has been no different.”